We are The Blue Deal. We are not ‘green’ but ‘blue’. We believe in sustainable entrepreneurship. Actually, it’s the only thing we do. We understand that, along with green sustainability goals, you also need to achieve your blue business goals.
Nevertheless, we think humanity is slow on the uptake with this. The sooner all of us achieve sustainable entrepreneurship, the better. That’s our mindset.
We take responsibility and choose to accelerate organisations adopting sustainability. And the great thing is, sustainability and business goals reinforce each other.